It Don't Mean A Thing If It Ain't Got That Swing

‘It don’t mean a thing If it ain’t got that swing (doo wah, doo wah, doo wah, doo wah Doo wah, doo wah, doo wah, doo wah)’ This song was made famous by the most delightful voice and extraordinary singer that ever existed in jazz: Ella Fitzgerald. Like the famous hit from the eighties: ‘Ella elle l’a’. This translates to … Read More

The Greatest

Personal branding is mostly about staying relevant (to your preferred audience) and being unique. So let’s focus on your uniqueness this week. ‘I’m free to be the greatest, I’m alive I’m free to be the greatest here tonight, the greatest The greatest, the greatest alive’ Who better to use as a great example than the great Sia. These are lyrics … Read More

Sound of Silence

‘Hello darkness, my old friend I’ve come to talk with you again’ This song (written by Paul Simon) is about our inability to communicate effectively with one another and about how we easily accept the opinions of the media. The song reminds me of this saying by the spiritual teacher Ram Dass: ‘The quieter you become, the more you can hear.’  Ram Dass wrote a book called … Read More

Stand By Me

“Whenever you’re in trouble won’t you stand by me, oh now now stand by me Oh stand by me, stand by me” Of course I had to start with the royal wedding song! Did you watch it? Well I was in Spain with 12 other lovely women for the BrandedU business retreat, but we stopped the workshop and watched Meghan Markle walk … Read More