“One man come in the name of love
One man come and go
One man come he to justify
One man to overthrow
In the name of love
What more in the name of love?
In the name of love
What more in the name of love?”

Pride (in the name of love)

Monday was Martin Luther King day in the States. And for me he represents purpose. One man who dedicated his life to fight injustice. And that is all that is needed. Just one person. We tend to forget the powers we posses. We allow others to take our power away. Us women need to stand up more for what we truly believe in and not let others define us by giving away our power. 

For me a person with a strong personal brand represents somebody that is undeniably powerful. Somebody that radiates and has the ability to make a real connection to other human beings. 

Yes personal branding is about finding that human connection and letting people know what you stand for. MLK will always be remembered for what he stood for. Fighting for human rights for black people in America. ​​​​​​​

Do you know what you stand for? What should we remember you by? 

Start by looking at what moves you. What is important to you. Forget other peoples expectations, what do you believe in? Then look at what you bring to the table. Know your value.  

Remember that MLK could give a speech like no other. That made him stand out. We all remember this part of his iconic speech which he held at the Lincoln Memorial for the 1963 March on Washington for Jobs and Freedom. 

“I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character.”  

MLK was 39 when he was killed. And still his legacy lives on. He made such an impact that his birthday became a national holiday. It was Stevie Wonder‘s song ‘Happy Birthday,’ and his tireless campaigning, that led directly to this national recognition and holiday of Dr. Martin Luther King, Jr. Day, for the first time in January 1986 and ever since. Another person did that.  

His speech resonated with people all over the world. U2 even wrote a song about him and it gave them one of their biggest hits “Pride (In the name of love)”. 

One person got people going. He did it because he believed it was necessary. I love how music artists can fight for what they believe in. Even when people tell them they should stick to songwriting and singing. Remember how Bob Geldof created Live Aid? Or how musicians campaigned for the freedom of Nelson Mandela? See this song here by The Specials (when Nelson Mandela had been in prison for 21 years) or this song Sun City that included stars like Bruce Springsteen, Run DMC, Lou Reed and Bob Dylan campaigning for Apartheid to be abolished in South Africa. 

Now. Don’t ever stop believing that you can make change happen. You just have to believe in something. Because at least then you can stand for something. And that is essential if you want to have a strong personal brand. 

XOXO, Nancy

P.S. I believe in more female leaders that is why I will be organizing the International Women’s Day Summit together with Harper’s Bazaar magazine on the 6th of March. Join us why don’t you?!

Let’s spend the night together
Now I need you more than ever
Let’s spend the night together now”

Let’s spend the night together

How was your first week at work?

I have already had my first event of the year and one thing stood out: Women are looking for likeminded women. Which is good. I am happy women are going to events to meet one another. Because you need your sisters! 

I can’t keep saying this enough. So let’s spend some time together! But please let me give you my top 5 reasons again for organizing Networking events like the one The Harper’s Bazaar Network Academy I.c.w. BrandedU is holding on the 20th of January.

  1. It helps you to develop as a person, as you know we make role models visible so you can learn from their stories
  2. You will be more visible to likeminded people
  3. You can create ambassadors who will tell about you and connect you with people you might be interested in
  4. You have to step out of your comfort zone and enter introduce yourself
  5. You get new ideas, new insights and a different perspective on things

So if you want to join us register here!

And there is more. Yes I want to spend more time with you! Are you FREE Monday the 21st of January?

Join me this Sunday at the FREE BrandedU infoday!

Do you want to take real steps to reach the next level in your career ? If you don’t know where to start, how to approach your goal or which steps you need to take to achieve your goals, we can only give you one piece of advise: Come to the FREE Personal Branding Info day on January the 21st in Amsterdam. Register here!

See you there! XOXO, Nancy

Happy Holidays!

happy holidays

“Cause a rose is still a rose
Baby, girl, you’re still a flower
He can’t lead you and then take you
Make you and then break you
Darlin’, you hold the power”

A rose is still a rose

Last week we lost a queen. And for once I was lost for words. All I could do was listen to her songs and feel my emotions with every one of them. The lyrics to this one kept going on in my head.

I consciously fell in love with Aretha in 2003 when I entered an HMV store in London. Her greatest hits was being played and I not only bought a cd for myself but ended up buying one for my mother and my late grand mother. And every month since then I have listened to her songs.


Her songs have taught me to be strong, to take care of myself, but most of all to have empathy for other women. We need to look out for each other.


We need to also put on our oxygen mask first. When I get tired I go back to my breathing. That then brings be back to my intuition.

Intuition is a sense that we need to use more often. Intuition doesn’t lie.

I recently watched the documentary called INNSAEI on Netflix. It is the Icelandic word for intuition. The documentary focuses on the different theories surrounding the subject. But what I took away from it is that I have to listen better to my gut feeling.

Because of self care.

Because of empathy.

Because of self love.

All the stuff Aretha sings about in her songs.

If we look at her career, the main personal branding lesson is explained here in her own words:
“We didn’t have music videos. You weren’t an overnight sensation. You had to work at it and learn your craft: how to take care of your voice, how to pace your concerts, all that trial and error.”

Trial and error.

When you fall, get up. When you fail, keep on moving. What ever you do, keep on growing.

“Let your life be in the sunshine
Not the darkness of your sorrow”