Nothing’s gonna stop us now. There’s too much at stake.

BrandedU is on a mission to help 20,000 women level up in 2021 by increasing their visibility. To be successful, we need allies like you to join the movement.

As the COVID-19 pandemic wears on, we keep seeing reports that women are working double time at work and at home, yet are somehow losing their jobs (Read this sobering IMF report about how COVID-19 is disproportionately affecting women and their economic status). It’s not all gloom and doom, however, as the world is also seeing up close what happens when women are in charge (read about the impact of Jacinda, Angela and others here).

We are half the population, doing twice the work. Something’s got to give.

During the pandemic, we launched the fast-track personal branding e-course, Harder, Better, Faster, Stronger. This course is all about giving women the confidence to be seen. It’s one of the ways we are working towards our mission of getting more women to the top. Because of Covid-19 we had to cancel the AmplifyHER event in November 2020. This event was all about making sure women’s voices are heard and about creating a tool for companies to find talented women easier. Because one of the most asked questions still is: Where are all the women? So when the crisis hit and we finished the e-course we kept thinking about this question. That’s when The Visibility Project was created.

The Visibility Project is a campaign to help 20,000 women rise, become visible and accelerate their careers in 2021 and beyond. What this means is: We let women who follow the personal branding e-course Harder Better faster Stronger enter a database. This will become a platform where future female leaders who have the confidence to be seen are easily found. It will be a resource pool where companies can find ambitious career women.

Because you can’t be what you don’t see – we are calling on women and our male allies to come together and amplify our voices. Will you join the chorus that lifts other women up, and gives them their rightful seats at the table?

Here’s to 20,000 women in 2021!

Team BrandedU


Want to be one of these 20,000 women?