BrandedU is a personal branding program built especially for the advancement of ambitious business women. Our mission is to provide an empowering ecosystem for women to thrive and grow into leadership roles. Our unique program consists of various trainings, events, coaching and consultancy sessions, focused on women advancing in their careers. We do this because we believe in a world with more equality and women in leadership roles.
Studies show that companies with more women in higher management achieve higher returns. Still women stay trapped in their roles at mid-level tier in the management hierarchy. This is not because of their job performance, because you can’t rely on your work to speak for itself. It has to do with how you brand yourself within your company and externally. This is why we help businesswomen to consciously develop their personal branding skills.
Our programs are suitable for individuals ready or preparing for their next career move or companies ready to incorporate personal branding together with their other leadership programs.
BrandedU was founded at the start of 2014 by Nancy Poleon, as part of the branding company Branded Personalities (2011), to increase the visibility of women in business. Before she started BrandedU, she worked for various entertainment companies (1997-2011) where she was responsible for the marketing of new products in the music and film industry and for guiding the careers of music artists.
Her methodology, Rock-n-Roll branding, is a new, personal and creative way of branding based on her experiences in the entertainment industry. Nancy is a passionate speaker when it comes to personal branding and female empowerment and already spoke about this through mediachannels such as FD, BNR Radio, Marketing Tribune, Communication Online, Adformatie, Telegraaf, Viva, Harpers Bazaar and Frankwatching.