Are you a woman who’s ready to rise at work but don’t know where to start?
Having a career can be overwhelmingly challenging at times. And if you don’t know how to manage it correctly you will stay stuck with the “what am I supposed to do now?” question. But don’t panic just yet. First you need to know that your career needs a strategy. And just doing a good job is not it.
You can’t build a career simply by doing a good job. The hard truth is that your work will not speak for itself; you have to speak for it! Yet, this is what I keep hearing when it comes to women and their careers:
- Women are wasting time in a job they don’t like and are not hired for the jobs they really want.
- Women already do the work but don’t have the title nor the salary that goes with it.
- Women have good ideas but are afraid to make them visible because they think they are too old, too young, too inexperienced whatever.
- I am tired of hearing from MEN that they can’t find good women to make partners, give top roles and more.
So how can we change this for you so you can truly rise?
Change means starting with you.
Your perception of yourself.
The secret sauce
You might not define yourself as a leader (yet) but if you don’t who the hell will?!! I know you have great ideas, are ambitious and I really know that you would simply ROCK when you reach the top.
I see so many women trapped at mid-level management, rising as far as the ‘glass ceiling’ will allow. Women need to think like artists to rise to the top! Artists are the best brand builders I know. They know it takes more than talent and hard work to rise to the top; they know they need a stage to perform on, a network to help them promote their music, or their songs won’t be recognized nor gain an audience.
So let me fill you in on the secret sauce that’s been missing from women’s careers: it’s called personal branding. With personal branding comes visibility. And visibility is the key that amplifies your work and will set you up for success. And you need to know that building a strong recognizable personal brand isn’t about bragging. It’s about knowing your value and owning the things you are proud of! Yes this can be hard, but everyone can master this skill!